Blog
Practical insights on AI, writing, and content strategy
"Vista's Little Voice": How to choose a good book in a bookstore
Some people say that looking for books is like choosing investment targets, and the process is full of expectations and excitement! If you are lucky, the satisfaction, pleasure and fun brought by reading can indeed make you happy for a long time; but if you pick a book that does not meet your needs, it may also make you disappointed for a long time. Not only is it a waste of money, but you may also feel as if you have been cheated! So, how do we choose a good book when we visit a bookstore? I...
"Vista's Little Voice": Vista Reading 1/23/2022 - 1/29/2022
Time flies and the weekend comes again in a blink of an eye. In today's program, I would like to talk to you about three good books that I read this week, namely: "The Development of a Divine Beast in the Workplace", "Reverse Engineering, the Secret to Becoming Excellent for You and Me" and "The Way to Financial Freedom for Ordinary People". The first book I want to share with you is "The Raising of a Divine Beast in the Workplace". The author of this book, Bai Huilan, is my Facebook friend. ...
"Vista's Little Voice": How to design an engaging presentation feat. Qin Zhenjia, co-founder of "Content Hacker" website
Speaking of design briefings, whether you are a college student or an office worker, you must often have the opportunity to give briefings. The problem is that the design brief seems simple, but problems will be discovered after actually doing it, so it often feels like one thing is bigger than the other. What should we do to design an eye-catching presentation? In today's program, I am very happy to invite Qin Zhenjia, co-founder of the "Content Hacking" website, to talk to you about this to...
"The Little Voice of Vista": How to Create a Personal Writing Style
Today, let’s talk about: How to create a personal writing style? However, before we officially start talking about writing style, we may have to first understand what style is? Simply put, style is the embodiment of a person's personality, tastes, thoughts, ways of thinking, values, lifestyles, habits and other characteristic attributes. So, what is writing style? According to Wikipedia, writing style refers to the way an author expresses text content in a language style unique to the person,...
"Vista's Little Voice": How to quickly take notes on lectures
Hey, do you need to write notes every now and then? If the answer is yes, do you know how to take notes effectively? I used to be a journalist, and now I work as a professional lecturer, columnist, and consultant. In addition, I am the founder of the "I Love Writing Notes" community, so not only do I enjoy writing notes, but I also have the opportunity to observe the notes of many friends. In today’s program, let me share with you the tips on how to quickly take notes during lectures! We ofte...
"Vista's Little Voice": How to write a headline that catches readers' attention
In this fragmented era, "fast-changing" sometimes cannot accurately describe the changes in global society. Some people say that the only constant thing in this world is constant change. For example, in order to attract everyone's attention, many marketing experts, copywriters or social editors often rack their brains just to "squeeze" a few popular titles that are enough to gain traffic. For this reason, in recent years, whether I am teaching in companies, universities or public sectors, or ...
The Little Voice of Vista: How to Design Eye-catching YouTube Video Thumbnails
What is a YouTube video thumbnail? To put it simply, the preview screen at the beginning of each YouTube video will appear in the user's YouTube homepage updates or while browsing. The small thumbnail may not be eye-catching at first glance, but it is the first point of contact with everyone. In other words, the task of YouTube video thumbnails is to try to attract netizens' attention and clicks, and encourage viewers to watch more content. With some ingenuity and careful design, YouTube vide...
"Vista's Little Voice": Exploring the beautiful new world of graphics and text feat. Chen Peiru, founder of "Reading Graffiti Lab"
In today's program, I am very happy to invite my friend Penny Chen to talk about a few things about graphic creation. She has been invited by publishing houses to recommend books such as "I Work So Hard, But I Don't Want to Be Mediocre to Death" and "First-Class People Know How to Make Choices." She has also drawn illustrations for the best-selling book "Inner Force". She has also cooperated with publishing houses such as Tianxia Culture, Times, Happiness Culture, Hehe and Muguang to promote ...
Reading experience of "Starting a Business from Zero: How to Turn Experience and Knowledge into Gold": Combine unique experience and resources to create a business with a knowledge gap
In recent years, the entrepreneurial trend in Taiwan has continued, so many books on entrepreneurship have been introduced to the publishing market. As a media person who has been involved in entrepreneurship, although I dare not say that I understand entrepreneurship very well, I have indeed seen countless start-up teams in my past work experience, and I have also written recommendation prefaces for some related books in the past few years. One of the books that impressed me deeply was "Star...
"Vista's Little Voice": Vista Reading 1/16/2022 - 1/22/2022
Time flies and the weekend comes again in a blink of an eye. In today's program, I want to talk to you about some interesting books I read this week, namely: "Squeezing Books: A High-Return Reading Method for Active Growth", "Getting Started with SEO for the First Time" and "Getting Started with YouTube Marketing for the First Time". The first book I want to share with you is "Book Squeezing: A High-Return Reading Method for Active Growth" written by the author Ge Ge from the other side of th...
"Vista's Little Voice": How to choose featured images for articles
The so-called featured image usually refers to the first image in a blog article, product copy, or social post. The reason for placing featured images in articles is not only to attract attention, but also to assist communication and conveyance through the power of images.
"The Little Voice of Vista": How to Organize a Book Club
Friends who know Vista know that he is a bookworm who loves reading. In addition to immersing myself in books, I am also keen to participate in reading communities: I have not only established my own reading club, but also like to participate in various reading clubs of different natures. Looking back on my reading history, I was surprised to find that I have been participating in reading clubs for more than ten years. Whether it’s the HPX G5 Reading Club founded by me and a group of friends,...
"Vista's Little Voice": How to Design Effective Calls to Action
In today’s episode, I will share with you how to design effective calls to action, I hope you will like it! What is a call to action? Simply put, a call to action is a model that inspires the target audience to actually take action. We can use banners, pictures or copy to arouse the public's attention, and then drive this group of people to take specific actions - such as hoping that consumers will buy goods, donate money, participate in activities, etc.
"Vista's Little Voice": How to write eye-catching product copy
When it comes to writing, there are always many friends who find it very troublesome, or even feel overwhelmed! In fact, it is not as difficult as you think to write attractive product copy. To put it simply, you only need to pay attention to the following three aspects: 1. Target audience (Audience): Before writing, you must figure out who are you talking to? Don’t think that just by writing an article, you can hit everyone!
"The Little Voice of Vista": How to Add Flavor to Your Writing
I know many excellent writers and bloggers, and I understand that the reason why every writer puts a lot of effort into creating better content is to resonate with readers. However, if the entire article talks about big principles, or constantly mentions some complex concepts and logic, I think readers may not be willing to pay for it! The reason is simple. This is because we humans are emotional animals, so we usually don’t have feelings for ordinary and boring things, let alone those monoto...