Blog
Practical insights on AI, writing, and content strategy
Setting specific and feasible goals can help motivate yourself to pursue your dreams
This morning, I was discussing her study plan with a partner of the second term "Vista Writing Companion Program". In order to effectively help her improve her writing skills, I first asked her about her academic background, interests and expertise, and asked her which field she wanted to develop in the next three months. Have specific goals been set? I would like to remind everyone that whether you want to build a personal brand or invest in content marketing, you need to set a specific goal...
Upgrade your life operating system: master the principle of "grasp the big and let go of the small", and do everything important carefully
I still remember reading a book with an interesting title called "Why the Elites Are All Time Controllers". Today, I saw another video on YouTube called "It is your duty to spend your time efficiently." This book and this video have a common keyword, which is time. When it comes to time management, it can feel like a crazy thing. People often ask me: "Vista, why can you always do so many things at the same time? How do you manage your time?" I often laugh and don't answer. In fact, there are ...
Capture readers’ attention from copywriting and create the value of words
The author of this article is Ms. Carol Huang, nicknamed Xiao Bu. She has been engaged in marketing planning, fan page management, etc. I usually love traveling and food, and I like to record every moment of emotion in words. Now I am a volunteer for TeSA (responsible for copywriting and recording), hoping to convey beautiful values to everyone's hearts through the power of marketing. On July 26, Xiaobu participated in the "Writing Practical Skills" internal training course organized by T...
Master the three steps and five key points to write an eye-catching title
This morning, a partner from the second phase of the "Vista Writing Companion Program" was discussing with me an article she had just written recently. After reading it, in addition to giving her some writing guidelines, I also suggested that this partner strengthen the title writing part. In fact, I have written some articles about subscripting on this site before, such as "Revised content hacking lecture: Ouchi experts accompany each other to share eye-catching subscript techniques", "Five ...
Recommended preface to "The Era of Rapid Growth": Let entrepreneurship avoid unnecessary mistakes
The rapidly evolving technological civilization and business logic have silently changed the life scenes of the public, and ushered us into an era of "national entrepreneurship." Many people have dreams of changing the world, hoping to implement various ideas and then realize them directly through market forces. As a result, many people began to organize entrepreneurial teams, and also learned from experts and scholars everywhere, and learned various skills such as product development and onl...
Recommended sequence for "Relying on Relationships to Keep Selling": It doesn't matter if you have relationships
Once upon a time, we were used to checking blogs for word-of-mouth reviews before having dinner together; when downloading an app, everyone would check the rankings in the App Store or Google Play first. When shopping, don’t forget to shop around, hoping to balance quality and price. Times are changing rapidly, and people's consumption behavior has also been affected by environmental changes and technological impact. Nowadays, everyone will refer to the opinions of the community before consum...
I see Japanese social media "755": it not only focuses on celebrity brands, but also cares about user experience
You will know that 755, a social media that has risen rapidly in Japan in recent years, actually came from reading the new book "Life is one person's fanaticism" by the founder of Fantasy House, Toru Mianshiro: Japanese bestseller God Mianshiro Toru turns depression into amazing energy and solves the pain of work and life. The book mentions his good friendship with Horie Takafumi and Fujita Susumu, and because of this, he agreed to start using 755 (7gogo), a social media that has both a mobil...
How to improve your writing skills? Please develop three abilities first
When it comes to the topic of "improving writing skills", I believe you must be familiar with it! In the past few years, I have been teaching copywriting classes in the corporate world and universities, and my classmates always ask me similar questions. Obviously, everyone wants to improve their writing skills, but they can't grasp the key. Let me try to answer this question today! If we want to improve writing skills, we can start from several aspects: Strengthen output ability: How to train...
Want to improve your writing skills? Welcome to sign up for the second issue of "Vista Writing Companion Program"
In the past few days, friends have been asking when will the registration for the second phase of the "Vista Writing Companionship Program" open? Thank you for your support, which has allowed this project to progress smoothly to the second phase. Thank you very much! I used my weekend time to simply create the sales page for the second issue of the Writing Companion Project, and I would like to introduce this project to you here. Well, some friends asked me: "Why should we set up the "Vista W...
How to find suitable pictures for articles?
This morning, a partner from the first issue of the "Vista Writing Companionship Program" asked me this question: "Hey, Teacher Vista, have you ever written an article about how to "find pictures" before? I should look for pictures after I finish writing the article. Do you have any tips?" Well, this is indeed an important question. If you want to write a powerful article, in addition to having a sharp and unique personal point of view, it is also crucial to find the right picture combination!
The second phase of the "Vista Writing Companion Program" is about to launch
The second issue of "Vista Writing Companion Program" is about to start! In the growth and feedback of the first batch of students, we have witnessed the power of "teaching and mutual learning". Not only the improvement of writing skills, but also spiritual companionship and support. Whether you want to break through writing block or find a group of like-minded partners, you are welcome here.
Do you want to write a book? Let Content Hacker help you
In recent years, in addition to lecturing, writing books and columns, I have also taken on some consulting projects. The scope of consulting is very wide, from website construction and operation, digital marketing, brand image creation to assistance in establishing content strategies... etc. I hope to contribute what I have learned to my clients. In addition to writing books, I also help publishers review professional books. A while ago, I was given the job of polishing and revising a book by...
Reading observation of the slippery generation: Do young people still read books?
As a book lover, my favorite thing to do in daily life is to make a cup of coffee and immerse myself in the world of books, or regularly participate in book clubs to discuss and interact with my friends about chapters in the book. Even when you see a book you like, you will share it on Facebook, hoping to convey the touching feeling of the book to more people.
My date with books──Respecting the reading habits of the old school
Today, I read a report in the United Daily News "Poll/More than 40% of respondents did not read a book last year": According to the "Vision Project" public reading behavior survey, even if paper and digital reading are included, and comics and magazines are included, as many as 21% of the people surveyed did not read at all last year. If the reading is further restricted to books, nearly 41% of people did not read a book last year, which is equivalent to two out of five people who "did not re...
How to produce content quickly? Start by establishing a writing framework and process
At the March Vista Book Club held last night, in addition to sharing the good book "Be Busy, Be Busy Meaningfully" with everyone, I also shared with the guests some methods for quickly producing content. After all, everyone is so busy, but if it takes two or three hours to write an article, it is really inefficient! I will first share with you the process of content production. You should first think about the value brought by the content, and then consider the method of content production.