"Vista Writing Companion Project" officially launched - Improving writing techniques, starting with "content strategy"

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To be honest, although the idea of establishing “Vista Writing Companion Program” has been lingering in my mind for a long time, I was still a little uneasy about this proposal last night. I don’t know if my friends support this idea, and I don’t know if this plan can actually help everyone?

The admissions article was revised several times and was finally officially launched early this morning. I was originally worried that the response would be poor, but I didn’t expect that before seven o’clock, friends responded positively and supported the plan with practical actions. Well, I’m really touched!

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Very quickly, in less than a day, we had already recruited the first batch of members, and there were even husband and wife teams joining us to study together. It was really touching and admirable!

Just today (January 9), the Facebook community and LINE group of “Vista Writing Companion Program” have been established. Twelve partners have joined and are ready to go. I also started sharing online course information, trend reports and practical articles on Facebook groups and LINE groups.

The first good article to share with you is this “The Discipline of Content Strategy”. Although the article was written ten years ago, not only does it not feel inconsistent when I read it now, but I also find it very useful.

This article starts with a big question: “What is content strategy?” The author believes that content strategy is to prepare for creating, publishing and managing useful content.

──It is important that content producers have opinions and work hard to define what content will be published? And why are we releasing it in the first place?

Of course, the content strategy itself is also a surprise, because content producers are often given great responsibilities, that is, they must conduct a detailed audit and analysis of existing content before officially launching it.

Stop pretending content is somebody else’s problem. Take up the torch for content strategy. Learn it. Practice it. Promote it. It’s time to make content matter.

Friends who are interested can take a moment to read “The Discipline of Content Strategy”. After reading this, you may have a preliminary understanding of content strategy. As for how to actually implement and operate content strategy, I will share and study it with these twelve partners in the next three months.

There is an African proverb that says: “A person can walk fast, but a group of people can go far.” I really hope to accompany you for a while, and I also look forward to improving my writing skills with my friends.

Hey, let’s get going now!

★ Master “2016-2018 Taiwan Growth Hacker Annual Conference Essence Lazy Pack” in one hand!

★ If you think this article is helpful to you, please share it or invite me to have a cup of coffee!

★ Do you want your copywriting to be liked by more people? Come and watch “[Slow Reading and Understanding in Seconds] (https://goo.gl/qjStbb)”.

★ To improve your content power, please don’t miss the online course “[Content Power: The Super Power of Building Brands] (https://hahow.in/cr/content-power)”

★ Photo Credit: Anastasia Petrova


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Further reading

• If you want to write a good article, please be brave enough to express your opinions
• “Read slowly and understand in seconds: Vista’s digital copywriting analysis time”: Vista new book publishing and event information announcement

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☕️ Invite Vista to have a cup of coffee

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